First of all, you should respond immediately. You find that it is the nature of many customers that they are not good at waiting and keeping them for long will be as good as losing them. Therefore, the faster you respond, the more clients you will get. This way they will see that you care about their needs making them to like your business. One thing that you should know is that a sales rep who responds within five minutes is likely to get more customers than the one responding after thirty minutes.
Also, you should also be persistent. Where you will have to call as many times as possible without giving up. It is recommended that you should not give up on a lead after making just one attempt, but you should try as many times as you can. One thing that you should know is that when you try many times, it will boost your chances of getting that lead. You find that when you call within the normal range, you will be in a position to get the lead before you make many attempts.
Besides, you should also establish a local presence. Typically, when you receive a call from a strange number, you will hesitate to answer because you think that they are either troublemakers or scammers. One thing that your sales rep should have to generate sales is to have competitive communication and negotiation skills. Because of that they should be where their customers are and contact them with local numbers. With this they will be in a position to increase contact rate by a more significant percentage thus improving traffic as well.
Besides, you should also create a cadence. This can be defined as the specific sequence of steps, actions or the activities followed to generate and convert a lead. It is essential to note that most companies have not made any attempt to create a consistent outreach strategy to contract potential buyers best. This way you will be in a position to reach out to many customers within a short time.
Apart from that, you should also motivate your staff. One thing that you should do is to recognize their efforts by giving them some rewards. For instance, you can set a specific limit that when you reach you will get a given reward as this will motivate them to work harder. Remember to create a healthy competition within your staff which they can still work as a team to achieve organizational goals.